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How to Find Relevant Keywords

Right now, you’re probably thinking “But how can I figure out what the best specific or long tail keywords are?.”
Let’s say that you sell shoes. You can begin by searching on Google the word “shoes”. Because Google is really helpful, it will also give you suggestions based on this keyword, like “Nike shoes”, or “shoes for women”.
You can also check out Google trends This tool is extremely helpful because it shows you exactly what words people are using to look for products or services.
If you can’t seem to find a way to integrate the keyword in the title of your article, don’t worry. Some articles (especially the long form ones), have a much greater impact than the ones you struggled to fit in the keyword. Use the insights from your analytics to determine the best way to do it.