Phill Smith

Phill Smith

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Photos from Phill Smith's post 09/22/2022

Business owners, you're just one stranger away from acquiring a new customer, so make sure you win them over! ๐Ÿ‘Š

People arenโ€™t born with knowledgeโ€ฆ
But as humans, there are typically 5 stages we go through when we discover something newโ€ฆ

And when we align our marketing with these stages, itโ€™s much easier for our customers to understand how our products or services could make their life better.

In this post, we'll show you the 5-stages of awareness and the goal of each so you can leverage each stage to 10x your outcome.

Follow our tips and let us know how it goes. ๐Ÿ™‚

And FOLLOW US for more tips on growing your business!

๐Ÿ‘‰SCROLL๐Ÿ‘‰
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09/22/2022

Marketing isn't just about selling.

It's about communicating the value you offer in a way that people understand.

08/30/2022

๐˜๐จ๐ฎโ€™๐ซ๐ž ๐ฎ๐ฌ๐ข๐ง๐  ๐ก๐š๐ฌ๐ก๐ญ๐š๐ ๐ฌ ๐ญ๐ก๐ž ๐ฐ๐ซ๐จ๐ง๐  ๐ฐ๐š๐ฒ!

When it comes to getting more reach with hashtags...

Brand owners tend to use hashtags that are similar to their competitors.

This is a mistake because every account is different, even if theyโ€™re in the same niche and marketing to the same audience.

By using the wrong hashtags for your account, you end up not getting much exposure outside of your followers because you either donโ€™t have enough engagement or the hashtag doesnโ€™t have enough engagement.

Instead, if you use hashtags that have an average engagement rate similar to your average post,

๐Ÿ”ฅ๐—ฌ๐—ผ๐˜‚โ€™๐—น๐—น ๐—ต๐—ฎ๐˜ƒ๐—ฒ ๐—บ๐˜‚๐—ฐ๐—ต ๐—ณ๐˜‚๐—ฟ๐˜๐—ต๐—ฒ๐—ฟ ๐—ฟ๐—ฒ๐—ฎ๐—ฐ๐—ต
๐Ÿ”ฅ๐—ฌ๐—ผ๐˜‚โ€™๐—น๐—น ๐—ด๐—ฎ๐—ถ๐—ป ๐—บ๐—ผ๐—ฟ๐—ฒ ๐—ณ๐—ผ๐—น๐—น๐—ผ๐˜„๐—ฒ๐—ฟ๐˜€.
๐Ÿ”ฅ๐—ฎ๐—ป๐—ฑ, ๐˜‚๐—น๐˜๐—ถ๐—บ๐—ฎ๐˜๐—ฒ๐—น๐˜†, ๐˜†๐—ผ๐˜‚โ€™๐—น๐—น ๐—ด๐—ฎ๐—ถ๐—ป ๐—ป๐—ฒ๐˜„ ๐—ฐ๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ฒ๐—ฟ๐˜€.

So next time you choose hashtags for your posts, choose the right hashtags and watch your reach explode!

If you want the list of tools we use to analyze and monitor hashtag size and engagement, comment โ€œHashtag,โ€ and I'll fire that off to you!

Like, comment, or share if you also agree and hit the follow button.

โ’ž Photo by Kenny Eliason

08/18/2022

If money was no option, which would you choose to invest in:

- Shopify
- Facebook
- YouTube
- TikTok?

08/08/2022

๐—š๐—ผ๐—ผ๐—ฑ ๐—ฃ๐—ฟ๐—ผ๐—ฑ๐˜‚๐—ฐ๐˜๐˜€ ๐——๐—ผ๐—ปโ€™๐˜ ๐— ๐—ฎ๐˜๐˜๐—ฒ๐—ฟ!

When it comes to your business, your products donโ€™t matter...

Think about some of the biggest companies in the world.

๐Ÿ’ฉ McDonaldโ€™s
๐Ÿ’ฉ Ikea
๐Ÿ’ฉ Amazon

Many brands think that having a great quality product is all they need for their awesome product to sell!

The thing is that consumersโ€ฆ

โŒ donโ€™t buy products
โŒ they donโ€™t buy cool features
โŒ they donโ€™t even buy solutions

They buy ๐—ข๐—จ๐—ง๐—–๐—ข๐— ๐—˜๐—ฆโ€ฆ

When you buy an Apple device, the quality of the phone is usually at the bottom of the list even though they position it at the topโ€ฆ

BUT if I built you a better phone and charged you the same amount, would you buy mine over Appleโ€™s?

Probably not...

When you buy an Apple, you buy the convenience of the eco-system, the status, the familiarity etc, and the quality is just a table stack, not the deciding factor.

๐Ÿ‘‰ McDonaldโ€™s does NOT make the best burgers, yet they sell more burgers than anyone in the world.
๐Ÿ‘‰ Ikea does NOT make the best furniture, yet they sell more furniture than anyone in the world.

Instead of focusing on creating exceptional productsโ€ฆ focus on creating exceptional OUTCOMES!

Wouldn't you like to know more about how your products can be positioned and branded? Stay tuned for our tips this week.
โ €โ €


ยฉ Photo by Kroshka Nastya on Freepik

Photos from Phill Smith's post 08/04/2022

Ever feel like you're putting so much effort into your Instagram but your engagement is non-existent?
โฃโ โ €
Whether you're looking to get more followers or simply attract more likes and engagement, these tips will have your Insta game on fire. ๐Ÿ”ฅ๐Ÿ“ฒ
โฃโ โ €
In this carousel, I list 6 easy ways to boost your Instagram engagement and get you unstuck.
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๐Ÿ‘‰ Want more of my posts in your feed? ๐Ÿ‘ˆโฃโฃโฃโ 
๐Ÿ‘‰ Like, comment, or share, and hit that FOLLOW button. ๐Ÿ‘ˆโฃโฃโฃโ 
โฃโ โ €
โšก๏ธ Follow Phill Smithโšก๏ธโฃโ 
โšก๏ธ Follow Phill Smithโšก๏ธโฃโฃโฃโ 
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