Phill Smith
09/22/2022
Business owners, you're just one stranger away from acquiring a new customer, so make sure you win them over! ๐
People arenโt born with knowledgeโฆ
But as humans, there are typically 5 stages we go through when we discover something newโฆ
And when we align our marketing with these stages, itโs much easier for our customers to understand how our products or services could make their life better.
In this post, we'll show you the 5-stages of awareness and the goal of each so you can leverage each stage to 10x your outcome.
Follow our tips and let us know how it goes. ๐
And FOLLOW US for more tips on growing your business!
๐SCROLL๐
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Marketing isn't just about selling.
It's about communicating the value you offer in a way that people understand.
08/30/2022
๐๐จ๐ฎโ๐ซ๐ ๐ฎ๐ฌ๐ข๐ง๐ ๐ก๐๐ฌ๐ก๐ญ๐๐ ๐ฌ ๐ญ๐ก๐ ๐ฐ๐ซ๐จ๐ง๐ ๐ฐ๐๐ฒ!
When it comes to getting more reach with hashtags...
Brand owners tend to use hashtags that are similar to their competitors.
This is a mistake because every account is different, even if theyโre in the same niche and marketing to the same audience.
By using the wrong hashtags for your account, you end up not getting much exposure outside of your followers because you either donโt have enough engagement or the hashtag doesnโt have enough engagement.
Instead, if you use hashtags that have an average engagement rate similar to your average post,
๐ฅ๐ฌ๐ผ๐โ๐น๐น ๐ต๐ฎ๐๐ฒ ๐บ๐๐ฐ๐ต ๐ณ๐๐ฟ๐๐ต๐ฒ๐ฟ ๐ฟ๐ฒ๐ฎ๐ฐ๐ต
๐ฅ๐ฌ๐ผ๐โ๐น๐น ๐ด๐ฎ๐ถ๐ป ๐บ๐ผ๐ฟ๐ฒ ๐ณ๐ผ๐น๐น๐ผ๐๐ฒ๐ฟ๐.
๐ฅ๐ฎ๐ป๐ฑ, ๐๐น๐๐ถ๐บ๐ฎ๐๐ฒ๐น๐, ๐๐ผ๐โ๐น๐น ๐ด๐ฎ๐ถ๐ป ๐ป๐ฒ๐ ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ๐.
So next time you choose hashtags for your posts, choose the right hashtags and watch your reach explode!
If you want the list of tools we use to analyze and monitor hashtag size and engagement, comment โHashtag,โ and I'll fire that off to you!
Like, comment, or share if you also agree and hit the follow button.
โ Photo by Kenny Eliason
If money was no option, which would you choose to invest in:
- Shopify
- Facebook
- YouTube
- TikTok?
08/08/2022
๐๐ผ๐ผ๐ฑ ๐ฃ๐ฟ๐ผ๐ฑ๐๐ฐ๐๐ ๐๐ผ๐ปโ๐ ๐ ๐ฎ๐๐๐ฒ๐ฟ!
When it comes to your business, your products donโt matter...
Think about some of the biggest companies in the world.
๐ฉ McDonaldโs
๐ฉ Ikea
๐ฉ Amazon
Many brands think that having a great quality product is all they need for their awesome product to sell!
The thing is that consumersโฆ
โ donโt buy products
โ they donโt buy cool features
โ they donโt even buy solutions
They buy ๐ข๐จ๐ง๐๐ข๐ ๐๐ฆโฆ
When you buy an Apple device, the quality of the phone is usually at the bottom of the list even though they position it at the topโฆ
BUT if I built you a better phone and charged you the same amount, would you buy mine over Appleโs?
Probably not...
When you buy an Apple, you buy the convenience of the eco-system, the status, the familiarity etc, and the quality is just a table stack, not the deciding factor.
๐ McDonaldโs does NOT make the best burgers, yet they sell more burgers than anyone in the world.
๐ Ikea does NOT make the best furniture, yet they sell more furniture than anyone in the world.
Instead of focusing on creating exceptional productsโฆ focus on creating exceptional OUTCOMES!
Wouldn't you like to know more about how your products can be positioned and branded? Stay tuned for our tips this week.
โ โ
ยฉ Photo by Kroshka Nastya on Freepik
08/04/2022
Ever feel like you're putting so much effort into your Instagram but your engagement is non-existent?
โฃโ โ
Whether you're looking to get more followers or simply attract more likes and engagement, these tips will have your Insta game on fire. ๐ฅ๐ฒ
โฃโ โ
In this carousel, I list 6 easy ways to boost your Instagram engagement and get you unstuck.
โฃโ โ
๐ Want more of my posts in your feed? ๐โฃโฃโฃโ
๐ Like, comment, or share, and hit that FOLLOW button. ๐โฃโฃโฃโ
โฃโ โ
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