Redux Media

Retweeted Remi Boudard ():

Google rolls out guaranteed https://t.co/EZyWOEsK8G https://t.co/YteXLthzJn

Remi Boudard (@rboudard) posted a photo on Twitter Get the whole picture - and other photos from Remi Boudard

What's important when buying programmatically? Survey https://t.co/PZz4NIyT4j

What's Important When Buying Programmatically? - eMarketer When buying programmatically, there are many important factors that come into play. Being able to buy display, as well as inventory across channels via a single platform are two of the top ones, according to US media practitioners.

Retweeted Jeff Sheehan ():

How Data Will Transform B-to-B Marketing In 2016 via https://t.co/k0Xy69rBRK

How Data Will Transform B-to-B Marketing in 2016 Here are five trends in b-to-b marketing that will be driven by data in 2016, writes Tom Koletas.

Should viewable ad buying be the standard moving forward for RTB? - https://t.co/WQbiNqDw9l

AppNexus Now Offering Viewable-Only Buying As the ad viewability debate rages on, AppNexus is the latest to launch a tool for advertisers who only want to buy ads that people see.

Retweeted ad:tech ():

TV buying might take off rapidly, some experts say: https://t.co/SPmdLs7hJj via

Programmatic TV ad buying might take off rapidly, some experts say Programmatic advertising -- in which exchanges match ads with predefined audiences -- has become dominant in web advertising, and the approach is now migrating to TV.

Programmatic meets , the marrying of the two will bring targeted TV buying to a whole new level! https://t.co/IlPWDrxWAQ

Dish to Woo Digital Advertisers With Programmatic Exchange for Targeted TV Ads Dish Network is introducing a programmatic exchange that allows marketers to buy linear TV on an automated basis, impression-by-impression.

Programmatic pre-roll: Can your creative keep up with the bounce rate? http://t.co/eWZAXBG9jR