FRE Media

What working with FRE Media looks like:

Week 1: We audit your current setup (free).
Week 2: We build the system.
Week 3: Leads start landing in your inbox.
Week 4+: You answer the phone, we handle everything else.

No locked-in contracts.
No upfront fees.
Just monthly results.

DM "audit" to start.

5 rules for Facebook ads that actually convert:

1. Lead with the problem, not the solution. People scroll past benefits, they stop for pain.

2. One specific benefit, not five. Pick the strongest one and lean in.

3. Real person in the visual, not a stock photo. Authentic beats polished every time.

4. CTA that's a question, not a command. "Need a hand with X?" beats "Get yours now."

5. Link to a landing page, not your homepage. Match the message in the ad to the message on the page they land on.

Save this for your next ad campaign.

You don't need more leads. You need to stop losing the ones you've got.

Most Perth tradies, garages, and beauty businesses are missing leads in three places:

✓ Phone calls that go to voicemail outside hours
✓ Facebook and Instagram DMs that take hours to reply to
✓ Website enquiries that sit in an inbox until the next day

The leads are there. The system isn't.

Want help fixing it? DM us.

How to plan a month of social posts in one sitting.

Most small businesses post inconsistently not because they lack ideas but because they lack a system. Try this one.

1. Pick 4 content pillars. For most local businesses: educate (tips), show your work (before/afters), behind the scenes (people, process), and results (wins, testimonials).

2. Brainstorm 8 ideas per pillar. That's 32 post ideas. Enough for a full month at 3 posts a week with backups.

3. Batch-write captions using AI. Paste your ideas, ask AI to draft captions in your tone of voice, then polish each one.

4. Schedule everything. Meta Business Suite is free for Facebook and Instagram. Buffer or Later if you post to multiple platforms.

One afternoon. A month of consistent posting.

4 ways to get more enquiries from your website.

Most contact forms are trying to do too much. Here's how to make them friendlier and easier to fill out.

1. Cut your form to 3 fields max. Name, contact, and a short message. Every extra field reduces submissions.

2. Use a clear button label. "Get a quote" or "Book a call" beats "Submit" every time. Tell people what happens when they click.

3. Put your form above the fold on mobile. Most visitors won't scroll to find it.

4. Add a trust signal underneath. One line like "Reply within 1 business day, no spam" makes people more comfortable pressing send.

Which one are you fixing first?

What we actually do for Perth businesses:

✓ Build the lead capture system
✓ Run the ads
✓ Automate the follow-up
✓ Send you booked appointments

You don't manage the marketing.
You don't learn new tools.
You just answer the phone.

That's the difference between an agency and a course.

3 free SEO wins for Perth small businesses.

No agency needed. Each one takes 15 minutes.

1. Update your Google Business Profile weekly. Add a photo, a post, or an offer. Google rewards active profiles with better local rankings.

2. Add your suburb to your page titles. "Plumber in Mindarie" beats "Mindarie Plumbing Services" because it matches how people actually search on Google.

3. Ask 3 happy customers for a Google review this week. Send them a direct review link rather than "please leave us a review". Each new review helps you climb the local rankings.

Save this for later.

3 simple ways to start using AI in your business today.

No tech overhaul. No new team. Just 30 minutes and a free ChatGPT account.

1. Draft customer replies in seconds. Paste the enquiry, ask AI to write a friendly reply, edit lightly, send.

2. Bulk-write social captions. One prompt with your tone of voice and a topic gives you a week of captions to polish.

3. Summarise your reviews. Paste your last 20 Google reviews and ask AI to find the top 3 things customers love and the top 3 to fix.

Try one this week and let me know how it goes.

After working with a few dozen Perth small businesses, here are the three things almost every owner could automate this week and immediately get hours back.

1. Customer follow-ups
Most businesses leave money on the table by not following up after a quote, an enquiry or a first appointment. A simple automated text or email 2 days later asking "did everything go okay" recovers 10-20% of fence-sitters.

2. Missed call response
30% of business calls miss outside hours. An automated SMS within 60 seconds of a missed call ("hey, sorry we missed you, what did you need a hand with?") catches a huge chunk of those before they ring a competitor.

3. Online booking confirmation
Sounds basic but most businesses still call or email to confirm appointments manually. An auto-confirmation when someone books, plus a reminder 24 hours before, cuts no-shows in half.

None of this is fancy. It's just systems doing the chasing so the business owner doesn't have to.

Happy to chat through it with anyone here — no pitch, just useful info if it helps.

— FRE Media (Perth)

Most local businesses are losing thousands every month without even realising it.

Average small business misses around 30% of incoming calls — mostly outside business hours, during lunch rush, or when staff are busy serving the customers already in front of them. Every one of those missed calls is a quote you didn't give, a booking you didn't take, a job that went to a competitor.

A few simple fixes:
- Set up call forwarding to a second number after 3 rings
- Use a virtual receptionist that captures the lead 24/7 and texts you the details
- Send an automated "we missed your call, what did you need?" SMS within 60 seconds
- Track missed calls weekly so you actually see the leak

We've helped Perth businesses recover thousands a month doing exactly this. Happy to chat through it with anyone here — no pitch, just genuinely useful info if you want it.

— FRE Media (Perth)