FIA SA/NT

It’s panel time at the ! So much digital gold to apply to our strategies 🏆

'Digital that Delivers - Fundraising at Every Scale' was absolutely buzzing with some real actionable insights we can all implement in our digital campaigns.

A huge thank you to Skye Butler (Donor Republic), Anna Bradley (Royal Flying Doctor Service SA/NT), and Katherine Peach (Adelaide Fringe), expertly facilitated by Martin Paul, talking all things digital fundraising and campaigns.

Key takeaways for maximising your digital impact:
🔑 Embrace the wins and learn from the failures with real insights into digital campaign performance.
🔑 When to use third-party platforms vs. hosting on your own site for consistent digital comms and brand credibility
🔑 Navigating challenges with donors and possible misinterpretation of the campaign platform
🔑 How appeal creative vs. acquisition creative can transform your digital outreach.
🔑 If you use a guest checkout for donations, how will you track and nurture the donor journey for long term support?

The most powerful message: Approach digital fundraising holistically for optimal ROI 👏

What an absolute powerhouse session! 💥

Our phenomenal MC, Martin Paul FFIA from More Strategic, didn't just host the – he delivered a game-changing 'State of Fundraising' address packed with gold nuggets! ⭐️

Martin's insights are crucial for future-proofing our fundraising efforts. He challenged us to clearly define our organizational needs for the next 5 years and underscored the vital importance of:

💡Shaping a compelling narrative.
💡Maintaining genuine relevance with agility.
💡Listening to donors and connecting on their terms.
💡Nurturing our incredible industry talent.

And for a truly thought-provoking moment, he posed the curveball: Do you know your donor trust scores? 🤔 If not, that's a key area for immediate focus!

Martin's session has left us all with invaluable strategies to ensure our fundraising continues to have a Local Heart and Global Impact for years to come.

What an incredibly powerful start to the ! 🙏

Next up, our deepest gratitude to oZahra Foundation Australiarahimzadeh OAM GAICD, Domestic Violence Prevention Advocate.

Arman shared a truly moving story, highlighting immense resilience, strength, and self-awareness, driven by a profound desire to help others. He emphasized that action starts with ideas, and passionately shared his unwavering commitment to enabling and empowering women to access vital financial pathways to build new, independent lives. 🧡

His message resonated deeply, reminding us of the profound impact of dedicated advocacy.